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    Discover the pinnacle of wheel craftsmanship with K7 Forged Wheels, the leading wheel rim manufacturer renowned for their exceptional forged steel and forged alloy wheels. As one of the best wheel manufacturers in the industry, K7 Forged Wheels combines cutting-edge technology with unparalleled expertise to deliver wheels that offer both superior performance and stunning aesthetics. Explore our range of high-quality forged wheels designed to elevate your vehicle's look and drive. Visit our website at www.k7forged.com to learn more and find the perfect wheels for your ride.
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  • AI in Food Processing Market: Technology Transforming Taste
    Artificial Intelligence (AI) is revolutionizing the food processing industry by enhancing efficiency, quality, and safety. AI technologies such as machine learning, computer vision, and robotics are being integrated into various stages of food production. Growth factors for AI in food processing include increasing demand for automation, the need for improved food safety, and advancements in AI technology. Challenges involve high implementation costs, data privacy concerns, and the need for skilled personnel. However, opportunities abound for new entrants, particularly in developing innovative AI solutions that can reduce costs, enhance product quality, and ensure regulatory compliance.

    visit our  website for more useful information-https://market.us/report/ai-in-food-processing-market/



    Emerging Trends



    Automated Quality Control: AI systems use computer vision to inspect food products for defects, ensuring high quality and reducing waste.
    Predictive Maintenance: AI predicts equipment failures before they occur, minimizing downtime and maintenance costs.
    Supply Chain Optimization: AI optimizes supply chains by predicting demand, managing inventory, and reducing food spoilage.
    Personalized Nutrition: AI-driven applications provide personalized dietary recommendations based on individual health data.
    Smart Farming: AI helps in precision agriculture, optimizing resource use and improving crop yields.


    Top Use Cases


    Food Sorting and Grading: AI-powered machines sort and grade food products with higher accuracy and speed than human workers.
    Robotic Process Automation: Robots handle repetitive tasks such as packaging, reducing labor costs and increasing productivity.
    Food Safety Compliance: AI ensures compliance with food safety regulations by monitoring processes and detecting contaminants.
    Recipe Development: AI analyzes consumer preferences and trends to develop new recipes and food products.
    Customer Service: AI chatbots and virtual assistants handle customer inquiries, improving service efficiency.

    Major Challenges


    High Implementation Costs: The initial investment for AI technologies can be prohibitive for smaller companies.
    Data Privacy Concerns: Handling large volumes of sensitive data raises privacy and security issues.
    Lack of Skilled Workforce: There is a shortage of skilled professionals to develop and maintain AI systems.
    Integration with Legacy Systems: Integrating AI with existing systems can be complex and costly.
    Regulatory Compliance: Navigating the complex regulatory landscape is challenging for AI implementation.



    Market Opportunity



    Innovative Solutions for SMEs: Developing cost-effective AI solutions tailored for small and medium-sized enterprises.
    AI-as-a-Service: Offering AI capabilities through cloud-based platforms to reduce the need for in-house expertise.
    Sustainability Initiatives: AI can drive sustainability by optimizing resource use and reducing waste.
    Expansion into Emerging Markets: Significant growth potential exists in emerging markets with expanding food industries.
    Partnerships and Collaborations: Collaborating with tech companies and research institutions can accelerate AI adoption and innovation.



    Conclusion



    AI is poised to transform the food processing industry by enhancing efficiency, safety, and innovation. While there are significant challenges to overcome, the opportunities for growth and improvement are substantial. Companies that leverage AI effectively can gain a competitive edge, meet evolving consumer demands, and contribute to a more sustainable food system.



    Recent Developments



    Investment in AI Startups: Increased funding and investment in AI-focused food tech startups.
    AI-Driven Food Safety Initiatives: New AI applications aimed at improving food safety and traceability.
    Collaborations with Tech Giants: Partnerships between food processing companies and tech giants to develop advanced AI solutions.
    Regulatory Advances: Updates in regulations to accommodate AI technologies in food processing.
    Expansion of AI Capabilities: Ongoing advancements in AI technology, enhancing its capabilities and applications in food processing.



    if you have inquiry make us-

    location on 420 Lexington Avenue, Suite 300 New York City, NY 10170,
    United States
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    AI in Food Processing Market: Technology Transforming Taste Artificial Intelligence (AI) is revolutionizing the food processing industry by enhancing efficiency, quality, and safety. AI technologies such as machine learning, computer vision, and robotics are being integrated into various stages of food production. Growth factors for AI in food processing include increasing demand for automation, the need for improved food safety, and advancements in AI technology. Challenges involve high implementation costs, data privacy concerns, and the need for skilled personnel. However, opportunities abound for new entrants, particularly in developing innovative AI solutions that can reduce costs, enhance product quality, and ensure regulatory compliance. visit our  website for more useful information-https://market.us/report/ai-in-food-processing-market/ Emerging Trends Automated Quality Control: AI systems use computer vision to inspect food products for defects, ensuring high quality and reducing waste. Predictive Maintenance: AI predicts equipment failures before they occur, minimizing downtime and maintenance costs. Supply Chain Optimization: AI optimizes supply chains by predicting demand, managing inventory, and reducing food spoilage. Personalized Nutrition: AI-driven applications provide personalized dietary recommendations based on individual health data. Smart Farming: AI helps in precision agriculture, optimizing resource use and improving crop yields. Top Use Cases Food Sorting and Grading: AI-powered machines sort and grade food products with higher accuracy and speed than human workers. Robotic Process Automation: Robots handle repetitive tasks such as packaging, reducing labor costs and increasing productivity. Food Safety Compliance: AI ensures compliance with food safety regulations by monitoring processes and detecting contaminants. Recipe Development: AI analyzes consumer preferences and trends to develop new recipes and food products. Customer Service: AI chatbots and virtual assistants handle customer inquiries, improving service efficiency. Major Challenges High Implementation Costs: The initial investment for AI technologies can be prohibitive for smaller companies. Data Privacy Concerns: Handling large volumes of sensitive data raises privacy and security issues. Lack of Skilled Workforce: There is a shortage of skilled professionals to develop and maintain AI systems. Integration with Legacy Systems: Integrating AI with existing systems can be complex and costly. Regulatory Compliance: Navigating the complex regulatory landscape is challenging for AI implementation. Market Opportunity Innovative Solutions for SMEs: Developing cost-effective AI solutions tailored for small and medium-sized enterprises. AI-as-a-Service: Offering AI capabilities through cloud-based platforms to reduce the need for in-house expertise. Sustainability Initiatives: AI can drive sustainability by optimizing resource use and reducing waste. Expansion into Emerging Markets: Significant growth potential exists in emerging markets with expanding food industries. Partnerships and Collaborations: Collaborating with tech companies and research institutions can accelerate AI adoption and innovation. Conclusion AI is poised to transform the food processing industry by enhancing efficiency, safety, and innovation. While there are significant challenges to overcome, the opportunities for growth and improvement are substantial. Companies that leverage AI effectively can gain a competitive edge, meet evolving consumer demands, and contribute to a more sustainable food system. Recent Developments Investment in AI Startups: Increased funding and investment in AI-focused food tech startups. AI-Driven Food Safety Initiatives: New AI applications aimed at improving food safety and traceability. Collaborations with Tech Giants: Partnerships between food processing companies and tech giants to develop advanced AI solutions. Regulatory Advances: Updates in regulations to accommodate AI technologies in food processing. Expansion of AI Capabilities: Ongoing advancements in AI technology, enhancing its capabilities and applications in food processing. if you have inquiry make us- location on 420 Lexington Avenue, Suite 300 New York City, NY 10170, United States phone +1 718 618 4351 (International) phone +91 78878 22626 (Asia) email inquiry@market.us
    MARKET.US
    AI in Food Processing Market Size, Share | CAGR of 8.3%
    Food Processing Market is likely to reach USD 22.3 billion by 2032, surge at a CAGR of 8.3% during the forecast period 2023 to 2032.
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  • MASTER THE ART OF BEAUTY WITH OUR MAKEUP CERTIFICATION COURSE IN BANGALORE

    Elevate your skills at Makeup Studio by Suu with our comprehensive Makeup Certification Course in Bangalore. Learn from industry experts, gain hands-on experience, and transform your passion for makeup into a professional career. Enroll now.

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    MASTER THE ART OF BEAUTY WITH OUR MAKEUP CERTIFICATION COURSE IN BANGALORE Elevate your skills at Makeup Studio by Suu with our comprehensive Makeup Certification Course in Bangalore. Learn from industry experts, gain hands-on experience, and transform your passion for makeup into a professional career. Enroll now. Visit Us: https://makeupstudiobysuu.com/makeup-courses-bangalore/ #MakeupCertificationCourseinBangalore #beauticiancoursebangalore #makeupcertificationcourse #makeupcoursesinbangalore #Bangalore
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  • Discover Premier Prop Trading Companies in Sydney at NP Financials

    At NP Financials, we are proud to showcase some of the premier proprietary trading firms in Sydney. With a proven track record of success and a dedication to excellence, these companies are at the forefront of the financial industry in Australia.

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    When it comes to proprietary trading, choosing the right firm is essential. You want to work with a company that has a solid reputation, a strong team of experts, and a commitment to innovation. That's why at NP Financials, we have carefully selected some of the best prop trading firms in Sydney for you to choose from.

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    One of the leading prop trading firms in Sydney is XYZ Trading. With years of experience in the industry, XYZ Trading has built a reputation for excellence in proprietary trading. Their team of skilled traders and analysts are experts at navigating the financial markets and finding profitable opportunities. Whether you are a seasoned trader looking for a new challenge or a novice investor looking to learn the ropes, XYZ Trading can help you achieve your financial goals.

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    Another top prop trading company in Sydney is ABC Capital. Known for their cutting-edge trading strategies and innovative approach to investing, ABC Capital has established themselves as a premier firm in the industry. Their team of financial experts is dedicated to helping clients maximize their returns and achieve financial success. Whether you are looking to grow your portfolio or diversify your investments, ABC Capital can provide you with the tools and resources you need to succeed.

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    At NP Financials, we understand the importance of choosing the right prop trading company. That's why we have carefully curated a list of the best firms in Sydney for you to explore. Whether you are a seasoned trader or a new investor, these companies offer the expertise, resources, and support you need to achieve your financial goals.

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    Don't settle for anything less than the best when it comes to proprietary trading. Discover the premier prop trading companies in Sydney at NP Financials and take the first step towards financial success today. With our expertise and guidance, you can confidently navigate the financial markets and build a profitable portfolio that will set you up for long-term success. https://npfinancials.com.au/proprietary-trading-firm/
    Discover Premier Prop Trading Companies in Sydney at NP Financials At NP Financials, we are proud to showcase some of the premier proprietary trading firms in Sydney. With a proven track record of success and a dedication to excellence, these companies are at the forefront of the financial industry in Australia. Choosing the Right Prop Trading Firm When it comes to proprietary trading, choosing the right firm is essential. You want to work with a company that has a solid reputation, a strong team of experts, and a commitment to innovation. That's why at NP Financials, we have carefully selected some of the best prop trading firms in Sydney for you to choose from. Leading Prop Trading Firm: XYZ Trading One of the leading prop trading firms in Sydney is XYZ Trading. With years of experience in the industry, XYZ Trading has built a reputation for excellence in proprietary trading. Their team of skilled traders and analysts are experts at navigating the financial markets and finding profitable opportunities. Whether you are a seasoned trader looking for a new challenge or a novice investor looking to learn the ropes, XYZ Trading can help you achieve your financial goals. Premier Prop Trading Company: ABC Capital Another top prop trading company in Sydney is ABC Capital. Known for their cutting-edge trading strategies and innovative approach to investing, ABC Capital has established themselves as a premier firm in the industry. Their team of financial experts is dedicated to helping clients maximize their returns and achieve financial success. Whether you are looking to grow your portfolio or diversify your investments, ABC Capital can provide you with the tools and resources you need to succeed. Curated List of Top Firms At NP Financials, we understand the importance of choosing the right prop trading company. That's why we have carefully curated a list of the best firms in Sydney for you to explore. Whether you are a seasoned trader or a new investor, these companies offer the expertise, resources, and support you need to achieve your financial goals. Take the First Step Towards Financial Success Don't settle for anything less than the best when it comes to proprietary trading. Discover the premier prop trading companies in Sydney at NP Financials and take the first step towards financial success today. With our expertise and guidance, you can confidently navigate the financial markets and build a profitable portfolio that will set you up for long-term success. https://npfinancials.com.au/proprietary-trading-firm/
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    NP Financials is a leading proprietary trading firm. We take the guesswork out of our Trading. Join the Australia's Leading Trader Training Company now!
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  • A Step-by-Step Guide to Launching Your Healthcare App

    Unlock the potential of your healthcare app with our comprehensive step-by-step guide. From ideation to launch, this guide covers everything you need to know, including market research, compliance with healthcare regulations, user-friendly design, and effective marketing strategies. Whether you're a startup or an established company, you'll find valuable insights to successfully bring your app to market and transform the healthcare industry. Start your journey to innovation today!

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    A Step-by-Step Guide to Launching Your Healthcare App Unlock the potential of your healthcare app with our comprehensive step-by-step guide. From ideation to launch, this guide covers everything you need to know, including market research, compliance with healthcare regulations, user-friendly design, and effective marketing strategies. Whether you're a startup or an established company, you'll find valuable insights to successfully bring your app to market and transform the healthcare industry. Start your journey to innovation today! Read More- https://sparkypost.online/a-step-by-step-guide-to-launching-your-healthcare-app/ #healthcareappdevelopmentcompany #mobileappdevelopmentcompany #ondemandappdevelopmentcompany #topappdevelopmentcompany #mobileappdevelopmentinDubai
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    A Step-by-Step Guide to Launching Your Healthcare App
    Discover how a healthcare app development company can help you launch your app with our step-by-step guide. Learn strategies for success today!
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  • Become An Agent | Niva Bupa

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    Looking to become an agent? Join Niva Bupa and start your journey in the insurance industry. As a Niva Bupa agent, you'll enjoy exclusive benefits, comprehensive training, and support to help you succeed. Tap into a rewarding career with competitive commissions and the opportunity to make a real difference in people's lives. Apply now to become an agent with Niva Bupa and unlock your potential in the thriving health insurance market.
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    Are you planning to become a health insurance agent? Become an Agent with Niva Bupa anytime, anywhere in India. Start earning today and enjoy the benefits of a flexible career.
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  • How Ecommerce Solutions Company Tackles The Professional Challenges

    In today’s world, without Ecommerce Solutions Company USA, it is quite hard to face the technical problems raised in any industry. Running any ecommerce business may look simple and very profitable, but without the help of Ecommerce solutions company, you may not be able to achieve the expected results.

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    How Ecommerce Solutions Company Tackles The Professional Challenges In today’s world, without Ecommerce Solutions Company USA, it is quite hard to face the technical problems raised in any industry. Running any ecommerce business may look simple and very profitable, but without the help of Ecommerce solutions company, you may not be able to achieve the expected results. https://www.blogsdata.com/how-ecommerce-solutions-company-tackles-the-professional-challenges/
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    In today's world, without Ecommerce Solutions Company USA, it is quite hard to face the technical problems raised in any industry.
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  • Embracing Diversity: Building Inclusive Corporate Cultures

    Diversity and inclusion drive business success by fostering creativity and belonging. Companies excelling in these areas set industry standards, empowering employees and leading innovation. Strategies such as comprehensive training, mentorship programs, and flexible policies create inclusive cultures. Top companies showcase the benefits, proving that ethical practices enhance happiness, retention, and profitability. Embrace diversity for a fair, innovative, and engaging workplace. Learn more at https://toprankings.in/embracing-diversity-building-inclusive-corporate-cultures/

    #DiversityAndInclusion #InclusiveCulture #CorporateSuccess #Innovation #EmployeeEngagement #WorkplaceDiversity #BusinessGrowth #Toprankings #Mentorship #FlexiblePolicies
    Embracing Diversity: Building Inclusive Corporate Cultures Diversity and inclusion drive business success by fostering creativity and belonging. Companies excelling in these areas set industry standards, empowering employees and leading innovation. Strategies such as comprehensive training, mentorship programs, and flexible policies create inclusive cultures. Top companies showcase the benefits, proving that ethical practices enhance happiness, retention, and profitability. Embrace diversity for a fair, innovative, and engaging workplace. Learn more at https://toprankings.in/embracing-diversity-building-inclusive-corporate-cultures/ #DiversityAndInclusion #InclusiveCulture #CorporateSuccess #Innovation #EmployeeEngagement #WorkplaceDiversity #BusinessGrowth #Toprankings #Mentorship #FlexiblePolicies
    TOPRANKINGS.IN
    Embracing Diversity: Building Inclusive Corporate Cultures
    Encourage a varied corporate culture that values all opinions, drives achievement, and gives employees a feeling of community.
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  • Nike eyes marketing moment at the Olympics, as industry execs sound off on the brand’s challenges

    The Olympic Games is undeniably a major brand marketer moment. And lately, marketers have been eyeing everything from women’s sports to Formula One races as opportunities for growth, making sports marketing more competitive than ever.
    Still, brands are throwing money at the games, including the likes of Powerade, Reese’s, Old El Paso and, of course, Nike. The athletic retailer in particular has already shelled out nearly $143 million in advertising dollars from January through May this year, even before the Olympic Games start, according to data from MediaRadar. That figure is up 10% year over year from the $130 million spent during the same period in 2023.

    Nike, which didn’t respond to comment on this story, told Reuters that this year’s Olympics were its “biggest” spend yet. In 2021, Nike spent an estimated $39 million on advertising during the Summer Olympics in Tokyo, per MediaRadar’s data.
    The Olympic moment comes at a time that is all too critical for a brand like Nike, which some industry experts say is pressured to improve its standing among consumers after seeing a dip in sales as of late.
    The 60-year-old retailer faces challenges on more than one front. Full-year revenue (the fiscal year ended May 31 for the company) was up just 1% to $51.4 billion compared to $51.2 billion in 2023, per the company’s earnings report. Meanwhile, fourth-quarter revenues were $12.6 billion, down 2% on a reported basis and flat on a currency-neutral basis, per the report. Nike’s digital sales have also been lagging, dipping 3% year over year from the third quarter of fiscal 2023 to the third quarter of fiscal 2024, marking the retailer’s first digital decline in nine years. Nike is said to have invested too much, too quickly in its direct-to-consumer business, which has become a scapegoat for its poor performance, as ModernRetail reported. In the face of financial headwinds, the company has gone through a series of layoffs to cut costs.

    https://lottolenghi.me/nike-eyes-marketing-moment-at-the-olympics-as-industry-execs-sound-off-on-the-brands-challenges/

    #lesottolenghi #Olympics #OlympicGames #Olympics2024 #parisolympics2024 #olympicsparis2024
    Nike eyes marketing moment at the Olympics, as industry execs sound off on the brand’s challenges The Olympic Games is undeniably a major brand marketer moment. And lately, marketers have been eyeing everything from women’s sports to Formula One races as opportunities for growth, making sports marketing more competitive than ever. Still, brands are throwing money at the games, including the likes of Powerade, Reese’s, Old El Paso and, of course, Nike. The athletic retailer in particular has already shelled out nearly $143 million in advertising dollars from January through May this year, even before the Olympic Games start, according to data from MediaRadar. That figure is up 10% year over year from the $130 million spent during the same period in 2023. Nike, which didn’t respond to comment on this story, told Reuters that this year’s Olympics were its “biggest” spend yet. In 2021, Nike spent an estimated $39 million on advertising during the Summer Olympics in Tokyo, per MediaRadar’s data. The Olympic moment comes at a time that is all too critical for a brand like Nike, which some industry experts say is pressured to improve its standing among consumers after seeing a dip in sales as of late. The 60-year-old retailer faces challenges on more than one front. Full-year revenue (the fiscal year ended May 31 for the company) was up just 1% to $51.4 billion compared to $51.2 billion in 2023, per the company’s earnings report. Meanwhile, fourth-quarter revenues were $12.6 billion, down 2% on a reported basis and flat on a currency-neutral basis, per the report. Nike’s digital sales have also been lagging, dipping 3% year over year from the third quarter of fiscal 2023 to the third quarter of fiscal 2024, marking the retailer’s first digital decline in nine years. Nike is said to have invested too much, too quickly in its direct-to-consumer business, which has become a scapegoat for its poor performance, as ModernRetail reported. In the face of financial headwinds, the company has gone through a series of layoffs to cut costs. https://lottolenghi.me/nike-eyes-marketing-moment-at-the-olympics-as-industry-execs-sound-off-on-the-brands-challenges/ #lesottolenghi #Olympics #OlympicGames #Olympics2024 #parisolympics2024 #olympicsparis2024
    LOTTOLENGHI.ME
    Nike eyes marketing moment at the Olympics, as industry execs sound off on the brand’s challenges
    The Olympic Games is undeniably a major brand marketer moment. And lately, marketers have been eyeing everything from women’s sports to Formula One races as opportunities for growth, making sports marketing more competitive than ever.Still, brands are throwing money at the games, including the likes of Powerade, Reese’s, Old El…
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  • Nike eyes marketing moment at the Olympics, as industry execs sound off on the brand’s challenges

    The Olympic Games is undeniably a major brand marketer moment. And lately, marketers have been eyeing everything from women’s sports to Formula One races as opportunities for growth, making sports marketing more competitive than ever.
    Still, brands are throwing money at the games, including the likes of Powerade, Reese’s, Old El Paso and, of course, Nike. The athletic retailer in particular has already shelled out nearly $143 million in advertising dollars from January through May this year, even before the Olympic Games start, according to data from MediaRadar. That figure is up 10% year over year from the $130 million spent during the same period in 2023.

    Nike, which didn’t respond to comment on this story, told Reuters that this year’s Olympics were its “biggest” spend yet. In 2021, Nike spent an estimated $39 million on advertising during the Summer Olympics in Tokyo, per MediaRadar’s data.
    The Olympic moment comes at a time that is all too critical for a brand like Nike, which some industry experts say is pressured to improve its standing among consumers after seeing a dip in sales as of late.
    The 60-year-old retailer faces challenges on more than one front. Full-year revenue (the fiscal year ended May 31 for the company) was up just 1% to $51.4 billion compared to $51.2 billion in 2023, per the company’s earnings report. Meanwhile, fourth-quarter revenues were $12.6 billion, down 2% on a reported basis and flat on a currency-neutral basis, per the report. Nike’s digital sales have also been lagging, dipping 3% year over year from the third quarter of fiscal 2023 to the third quarter of fiscal 2024, marking the retailer’s first digital decline in nine years. Nike is said to have invested too much, too quickly in its direct-to-consumer business, which has become a scapegoat for its poor performance, as ModernRetail reported. In the face of financial headwinds, the company has gone through a series of layoffs to cut costs.

    https://lottolenghi.me/nike-eyes-marketing-moment-at-the-olympics-as-industry-execs-sound-off-on-the-brands-challenges/

    #lesottolenghi #Olympics #OlympicGames #Olympics2024 #parisolympics2024 #olympicsparis2024 #lesottolenghi
    Nike eyes marketing moment at the Olympics, as industry execs sound off on the brand’s challenges The Olympic Games is undeniably a major brand marketer moment. And lately, marketers have been eyeing everything from women’s sports to Formula One races as opportunities for growth, making sports marketing more competitive than ever. Still, brands are throwing money at the games, including the likes of Powerade, Reese’s, Old El Paso and, of course, Nike. The athletic retailer in particular has already shelled out nearly $143 million in advertising dollars from January through May this year, even before the Olympic Games start, according to data from MediaRadar. That figure is up 10% year over year from the $130 million spent during the same period in 2023. Nike, which didn’t respond to comment on this story, told Reuters that this year’s Olympics were its “biggest” spend yet. In 2021, Nike spent an estimated $39 million on advertising during the Summer Olympics in Tokyo, per MediaRadar’s data. The Olympic moment comes at a time that is all too critical for a brand like Nike, which some industry experts say is pressured to improve its standing among consumers after seeing a dip in sales as of late. The 60-year-old retailer faces challenges on more than one front. Full-year revenue (the fiscal year ended May 31 for the company) was up just 1% to $51.4 billion compared to $51.2 billion in 2023, per the company’s earnings report. Meanwhile, fourth-quarter revenues were $12.6 billion, down 2% on a reported basis and flat on a currency-neutral basis, per the report. Nike’s digital sales have also been lagging, dipping 3% year over year from the third quarter of fiscal 2023 to the third quarter of fiscal 2024, marking the retailer’s first digital decline in nine years. Nike is said to have invested too much, too quickly in its direct-to-consumer business, which has become a scapegoat for its poor performance, as ModernRetail reported. In the face of financial headwinds, the company has gone through a series of layoffs to cut costs. https://lottolenghi.me/nike-eyes-marketing-moment-at-the-olympics-as-industry-execs-sound-off-on-the-brands-challenges/ #lesottolenghi #Olympics #OlympicGames #Olympics2024 #parisolympics2024 #olympicsparis2024 #lesottolenghi
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