The news of mergers and acquisitions (M&A) in the mobile gaming industry can be quite exciting. The latest news that spread like wildfire is Playtika’s acquisition of SuperPlay in a deal worth up to $1.95 billion.

Playtika has agreed to acquire SuperPlay for $700 million, plus an additional $1.25 billion if the studio reaches performance targets over the next three years.

What led to this acquisition? What makes this acquisition exciting for the mobile game industry as a whole?
Visit: https://maf.ad/en/blog/playtika-superplay-acquisition/
The news of mergers and acquisitions (M&A) in the mobile gaming industry can be quite exciting. The latest news that spread like wildfire is Playtika’s acquisition of SuperPlay in a deal worth up to $1.95 billion. Playtika has agreed to acquire SuperPlay for $700 million, plus an additional $1.25 billion if the studio reaches performance targets over the next three years. What led to this acquisition? What makes this acquisition exciting for the mobile game industry as a whole? Visit: https://maf.ad/en/blog/playtika-superplay-acquisition/
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