The number of SMEs has always been important to various economies. It can be difficult for small business owners to understand why their closest competitor ranks higher than them on Google. You know that you are selling a good product (or service) at a better price, but every time you do a search, you will find that others are better than your website. And that’s frustrating for a very simple reason: it means they’re creating a volume of business that you can take advantage of. Suppose your business is to deal only with customers near you. In that case, you …