Why are product photos so important on Amazon? The pictures are the majority of the product experience when shopping online. High-quality photography can make a big difference in consumer perception of a product or brand and a shift in sales. When a customer enters the store, they can pick up the item, turn it around, and poke it. If the product is online, no one can do it. Your brand is represented in the photo. This is how your customers experience what you want them to feel. The photo is a product sold on Amazon. Look at the numbers: https://www.snapgraphy.us/product-photography