Internationalization vs. Localization: Accepting Global Diversity

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2024-05-31 05:21:55 - Translate -

Businesses want to earn more revenue, and therefore, they always look for new growth opportunities at the international level. They go for two pivotal strategies in this pursuit: internationalization and localization. While they may sound similar, each plays a unique role in helping companies connect with new markets globally. What is Internationalization?...

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