How to Successfully Market a Business Book

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2021-12-19 22:23:11 - Translate -

Like many other nonfiction titles, business books are marketing-friendly because they are often newsworthy and of interest to the media. A good business book publicity campaign contains many dimensions, each of which will reach target readers. Most top-selling books about business help solve a problem, explain how to succeed or become more profitable, and contain information that people regard...

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