In order to start an effective SEO campaign, you need to concentrate on three primary things: research, analysis and implementation. By doing thorough research of your competitors and using a tested SEO analysis tool you will know exactly what your next steps should be. The key is not to reinvent the wheel but to make it better! Doing this right will bring you closer to the first page of Google and will help you achieve your website goals.
1) Research
Before you start any SEO work, it is always smart to research what your competitors are doing. If they have a working strategy that seems effective to them, there is no reason why it wouldn't be working for you too! To do this you need your competitors' backlink data. You could do it manually, but it would take you a lot of time and effort. SEOprofiler can help you with this task by doing an all-in-one competitor backlink analysis in mere seconds! What is also great about the software is that with one click you can compare up to 5 competitors and track their backlink growth over time.
Why is it important?
By analyzing the link profile of your competitors, you'll get to know which websites are linking to them and how that affects their rankings on Google . If they have a large number of backlinks from high quality websites , this means that their website has strong competitive advantage and it will be hard for you to beat them. However, if they have a lot of backlinks from low quality websites, it means that the competition is not so stiff and there are many opportunities for you to improve your rankings!
To get started with your competitor backlink analysis, all you need to do is enter the URLs of 5 competitors and click 'get analyzed'. Within seconds SEOprofiler will find their top 20 backlinks and give you a detailed report.
2) Analysis
After doing your research of the competitors, you can easily see which websites they are getting links from, how many links they currently have and which link types are most effective for them. By analyzing your competition on a deeper level you gain better understanding of what you need to do in order to beat them. And this is where SEOprofiler has one more fantastic thing up its sleeve - it can automatically compare the backlink profiles of all 5 of your competitors and help you find their strongest backlink sources.
Why is it important?
Backlinks are still a valuable part of Google's ranking algorithm and they have an impact on the rankings in all major search engines . By finding out where your competition gets their links from, you can look for the same websites to build new links. This will help you generate more high quality, relevant traffic and will improve your website rankings. SEOprofiler extracts the most important linkbuilding data from its reports, so in just a few seconds it can show you which backlinks are currently bringing your competitors the highest rankings on Google and other search engines!
To see exactly where your competitors' top backlinks come from, simply follow this link and download the free Backlink History Report.
3) Implementation
Now that you have found out where your competitors are getting their backlinks from, it is time to take action! Apply what you've learned about SEO backlinking strategies and work hard on obtaining high quality links for your own site . Implementing a successful backlink strategy is really one of the most important things you can do to improve your rankings and overall website performance.
Why is it important?
Finding out where your competition gets their backlinks from is only half the battle. Not all backlinks are made the same - some are more valuable than others. And getting links that are not relevant to your site can cost you in the long run, as Google has become better at recognizing what is considered 'good' and 'bad' practice.
Every link that points to your website should be performing. If it's not helping you with SEO , it should be replaced with a more effective one! To learn how to get high quality backlinks that are relevant for your site, follow this link and check out the Backlink Quality Analyzer.
By using these three SEO tools from SEOprofiler you will be able to find your competition's best backlinking strategies and learn how to outrank them in no time!
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