How Much Does Social Media App Development Cost?

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Long gone is the generation when GeoCities and Classmates.com were the prominent networkin leaders of the 1990s. With an obtuse shift from the apps used by previous generations, we have entered the prime generation of millennials and GenZ, surprisingly GenAlpha in just a few years. The current target audience for social media enterprises is the ones mentioned above, and they frequently interact with 6.6 social media platforms with approximately 8.5 social media accounts per user on giant apps like Facebook, Instagram, Twitter, and Snapchat.

The statistics are enough for upcoming entrepreneurs to dip their hands in the social media industry and infuse with their coruscating app idea. We have witnessed the unprecedented rise of Snapchat in a saturated social media market. The elixir to the miracle focuses on making a transcendent app with imitable features to solve the user’s problem. With social media app development services, businesses can build inventive app ideas to solve user problems is an explication. But you must wonder how much it costs to create a social media app. With a factor-based analysis, we can assist you in making better social media app-centric decisions. 

Create a Social Media App: An Elaborated Cost Breakdown

Finding an exact social media app cost is among the next-to-impossible searches you can make, but you can most definitely see an elaborate idea. Since diverse business needs lead to different cost quotations, one thing common among them is the variation in the cost based on multiple factors. For instance, one can be sure of choosing a particular platform, and that brings forth the price of one singular premise. By combining all the premises, one can get a conclusive idea. With that in mind, let us find an estimate idea of the cost with the 

  1. Platform

The platform's choice to target a specific audience influences the development cost for social media apps. The market is divided between iOS and Android users, and businesses tend to decide between them. Few choose iOS to target audiences based in the United States and Android for worldwide audiences. However, social media businesses planning to expand and target 5.47 billion active users determine cross-platform development. 

Development Platform (Simple App) 

Duration

Social Media App Development Cost

iOS App Development

1000-1400 hours

$25,000 to $100,000

Android App Development

900-1300 hours

$20,000 to $80,000

Cross Platform Development

1100-1500 hours

$25,000 to $60,000

 

  1. Size

The social media app intricacies also impact the app development cost. You must comprehend the features and functionalities to define the size of the social media app and get an elaborative idea of capital investment. The table below offers an estimated idea of social media app development cost.

Social Media App Size

Social Media App Development Cost

Basic App

$35,000 to $50,000

Medium App

$50,000 to $80,000

Advanced App 

$80,000+

 

  1. Hiring Model

Decision-makers find choosing the hiring model for social media app development challenging. The debate between freelancers and in-house or outsourcing companies always stays with the  C-suite based on the posed merits and demerits. We are offering the rate clarity in the table below.

Hiring Model

Social Media App Development Cost

Freelancers

$45,000

In-House

$75,000 

App Development Company

$70,000

  1. Location of App Developers

The capital investment for the social media app is affected by the location of the app development company. For instance, if you choose India over the United States, the quotation for app development would be less. The table helps businesses envision the app development cost based on location. 

Location

Cost (Per Hour)

North America

$130 per hour

Australia

$70 per hour

UK

$70 per hour

South America

$45 per hour

Central Europe

$35 per hour

 

  1. Features

Social media apps thrive on the chosen features and their effect on user interaction. For instance, Snapchat's features target the essence of the mobile app and the solution in context. Similarly, entertainment businesses must define their apps based on their inventive features. That subsequently affects the cost based on the basic and advanced nature.

Features of Social Media App

Development Duration

Login and Registration

15-30 hours

Stories

90-120 hours

Real-Time Messaging

70-100 hours

Video-Audio Notes

90-110 hours

Video-Audio Calls

15-30 hours

Lenses and Filters

70-100 hours

Group Chat

35-60 hours

Geofilter

80-100 hours

Admin Panel

90-100 hours

Location Sharing

100-140 hours

 

Conclusion

As we mentioned earlier, the cost of creating a social media app depends on multiple factors. It can range from $20,000 to $100,000, depending on the app's intricacies, size, and chosen platform. Decision-makers are advised to make wise judgments when building a social media app.

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