Jam Jelly and Preserves Market Outlook (2024-2031)

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Jam, jelly, and preserves are all types of fruit spreads made from fruit and sugar, but they differ in their preparation and texture:

  • Jam: Made from crushed or chopped fruit cooked with sugar and pectin. It has a thick, spreadable consistency and retains some of the fruit's texture.
  • Jelly: Made from fruit juice, sugar, and pectin. It has a smooth, clear texture and is firm enough to hold its shape when removed from a container.
  • Preserves: Made from whole or large pieces of fruit cooked with sugar and pectin. They have a chunky texture and maintain the shape and size of the fruit pieces.

Jam Jelly and Preserves Market Overview

Jams are made by combining crushed fruit or fruit purée with fruit juice, while preserves contain larger fruit chunks or whole pieces. Sweet spreads like jellies are made exclusively from fruit liquids and have a clear or translucent appearance. Marmalade and preserves often include citrus fruits, incorporating both the rinds and the inner fruit and pulp. The growing popularity of jams, jellies, and preserves as convenient snacks for school-aged children is expected to boost the market size in the forecast period.

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Jam Jelly and Preserves Market Dynamics

Changing lifestyles and preferences for convenient, ready-to-eat products are major drivers behind the increasing demand for jams, jellies, and preserves. As people's lives become busier, there is a growing need for quick and easy food options. Jams, jellies, and preserves offer a ready-made solution that requires minimal preparation.

Additionally, there is a shift towards healthier and more natural food choices. Jams, jellies, and preserves made from real fruits provide a nutritious alternative to artificial spreads, retaining the natural flavors and nutrients of the fruit. For example, on June 6, 2023, Sweet-maker Maoam introduced Maoam Stripes Jelly and Ice Cream to tap into nostalgic flavor trends.

The versatility of these spreads also contributes to their popularity. They can be used not only as breakfast spreads but also as toppings for desserts, fillings for pastries, or ingredients in various recipes. This adaptability makes them appealing to consumers looking for versatile and multi-purpose food options.

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The Jam Jelly and Preserves Market is segmented

By Type:  Jams, Jellies, Preserves

By Ingredient Type:  Fruit/Fruit Juice, Sweeteners, Pectin, Acids, and Others

By Sales Channel:  Hypermarkets, Supermarkets, Internet Sales, and Others

By Packaging Type:  Glass Bottle/Jar, Polypropylene, and Others Packaging

By Region:  North America, Latin America, Europe, Asia Pacific, Middle East, and Africa

Jam Jelly and Preserves Companies

  • F. Duerr & Sons Ltd
  • The J.M. Smucker Company
  • Andros Group
  • Orkla ASA
  • B&G Foods Inc.
  • The Hershey Company
  • Unilever Plc
  • The Hain Celestial Group, Inc.
  • Conagra Brands, Inc.
  • The Kraft Heinz Company

Related Reports

Strawberry Jam Market

Pectin Market

Dips and Spreads Market

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