Analyzing what is going on in your retail environment is one of the best ways to optimize customer experience, staffing strategies, merchandising and layout. With Digital Mortar hardware and software solutions the entirety of a store layout, ranging from supermarket, mall, big box or flagship, can be tracked. The resulting data are individual, anonymized customer records that provide end to end...
If you are a business owner then you may be aware that there are peak hours in the day when a lot of customers arrive at your business. However, your staff may not be well prepared to deal with all of them. Long lines can result in customer dissatisfaction and can cause you to lose loyal customers in the long run. No business owner wants the most essential part of the customer journey –...
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