POEM Framework in Digital Marketing

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2024-10-21 09:59:19 - Translate -

The POEM framework in digital marketing depicts the different ways a company interacts with its audience. It stands for, Paid media, Owned media, and Earned media. This combination helps businesses boost the credibility of their brand, drive greater engagement, and expand their audience. In this organized framework all areas of digital marketing work together to create an efficient and...

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