The United States label release liner industry is projected to witness significant growth over the coming years, with market value anticipated to rise from USD 1,828.9 million in 2023 to USD 2,681.7 million by 2031, representing a robust compound annual growth rate (CAGR) of 4.9% during the forecast period.

Label release liners essential components in the packaging and labeling industry—are specially designed paper or plastic coatings that prevent premature adhesion of pressure-sensitive labels, adhesive plastic films, and tapes. Common materials used for these liners include PVC, polyethylene, PET, polyester, and other polymers, ensuring durability and reliability during application.

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These liners serve a critical role by carrying pressure-sensitive label materials until they are ready for application. Available in both paper-based and film-based forms, release liners have become indispensable in ensuring the safe and efficient handling of pressure-sensitive labels across various sectors.

The market’s upward trajectory is driven by the growing adoption of pressure-sensitive labels, widely used across industries such as food & beverage, pharmaceuticals, and logistics. With increasing demand for efficient labeling solutions that ensure precision and safety, release liners have become a fundamental element in the value chain.

Furthermore, advancements in material technology are enhancing the performance of release liners, making them more versatile and capable of meeting diverse industry requirements.

Key Takeaways From the United States Label Release Liner Market

• Sales of label release liners in the United States market grew at approximately 3.0% CAGR between 2015 and 2022.
• Market value increased from USD 1,414.1 million in 2015 to USD 1,744.2 million by 2022.
• Barcode & QR code labels segment is projected to grow at 5.7% CAGR, while the RFID, NFC, & EAS labels segment is anticipated to expand at 5.0% CAGR.
• Single-side coated segment is expected to remain dominant in the U.S. market, with an estimated valuation of USD 1,606.3 million by 2033.

Rising Usage of Labels in Logistics & Inventory Management to Boost the Market Growth

The global labels market is poised for significant growth, driven by the increasing adoption of labels in logistics and inventory management. As industries across various sectors seek to enhance operational efficiency, ensure better product traceability, and streamline supply chain processes, the demand for high-quality labeling solutions continues to rise.

Labels play a critical role in logistics by enabling accurate tracking of products, reducing errors, and improving inventory visibility. The rise of e-commerce, which demands fast and accurate deliveries, has further accelerated the need for reliable labeling systems. In addition, innovations in smart labels, RFID technology, and barcode solutions are driving market growth by offering real-time data collection and enhanced product management capabilities.

Competitive Landscape

Key makers of label release liners in the United States are working on producing new products to grow their customer base. They are also investing heavily in R&D and pursuing tactics such as mergers, acquisitions, and partnerships.

Recent developments:

• In September 2022, UPM Raflatac purchased AMC AG (Advanced Methods of Coating). This acquisition will boost UPM Raflatac’s expansion and broaden its product line.
• Mondi transitioned from glassine-based release liners to certified base paper in May 2022.
• In 2018, UPM Raflatac introduced its RafCycle label liner recycling solution into Canada and the United States.
• In 2021, Mondi introduced Everliner, a new brand of sustainable paper-based release liners.

Key Players

Avery Dennison Corporation; UPM Raflatac; Mondi Group; Elkem Silicones USA Corp.; Mitsubishi Chemical America, Inc.; Gascogne Flexible; 3M Company; Loparex LLC; Toray Plastics (America), Inc.; Polyplex Corporation Ltd.; LINTEC Corporation; Twin Rivers Paper Company.

United States Label Release Liner Market by Category

By Label Type:

• Barcode Labels & QR Code Labels
• RFID, NFC & EAS Labels
• Decorative and Informative Labels
• Others (Holographic Labels, etc.)

By Substrate:

• Film Liner
• Paper Liner

By Liner Type:

• Single Side Coated
• Double Side Coated