Global Stretch Marks Treatment Market Is Driven By Rising Awareness Regarding Personal Care And Aesthetics

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The stretch marks treatment market has evolved significantly in recent years. Stretch marks, also known as striae, are indented streaks that may appear on the skin due to rapid stretching or weight changes. They commonly occur during pregnancy, puberty, or rapid muscle growth. Stretch mark treatments have been developed to reduce the visibility of these scars and improve the appearance and texture of the skin. Retinoid creams containing tretinoin are widely used as topical treatments for striae gravidarum or stretch marks caused during pregnancy. Other popular products include lotions, gels, serum, scrubs and combinations with essential oils and antioxidants that help improve elasticity and collagen production in skin tissue. Chemical peels containing glycolic acid or laser treatments are also utilized to reduce stretch marks.

The Global stretch marks treatment market is estimated to be valued at US$ 2931.85 Mn in 2024 and is expected to exhibit a CAGR of 5.5% over the forecast period 2024 to 2031.

Key Takeaways:

Key players operating in the stretch marks treatment market are Weleda, Union Swiss (Pty) Ltd., Laboratoires Expanscience, HRA Pharma, Helix BioMedix Inc., Dermaclara, Candela Corporation, Clarins Group, Basq Skin Care, Alliance Pharma PLC, and E. T. Browne Drug Co. Inc. (Palmers), among others.

Stretch Marks Treatment Market Growth due to rising physical appearance consciousness and increasing use of social media platforms. Various online influencers promote beauty enhancing products further driving the market growth.

Key brands are focusing on global expansion through strategic partnerships and acquisitions to leverage opportunities in emerging Asian and Latin American markets.

Market Drivers:

Rising disposable income levels in developing countries enable individuals to spend more on personal care and aesthetic treatments. Growing awareness about various anti-aging and skin lightening products through online platforms is a major driver for the stretch marks treatment market. Changing lifestyles and increased health consciousness among millennials and working professionals fuels the demand. Moreover, increase in obesity rates worldwide resulting from sedentary jobs and consumption of junk food leads to weight gain which causes stretch marks requiring treatment.

Impact of geopolitical situation on market growth and geographical regions

The current geopolitical instability across several regions is having an impact on the stretch marks treatment market growth. The ongoing Russia-Ukraine conflict and sanctions on Russia have disrupted supply chains and medical supplies exports. This has constrained the availability of key ingredients and final products in the European market. Similarly, political tensions between China and western nations are impacting trade relations and foreign investments. Healthcare companies must diversify their supply sources and manufacturing footprint to mitigate such risks. Offshoring production to friendly nations can help sustain supplies.

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