IMARC Group's report titled "Motorcycle Infotainment System Market by Type (Intercom, GPS, Map and Navigation, Vehicle Data, and Others), Application (Two-Wheeler Motorcycles, Trikes), Sales Channel (Original Equipment Manufacturer (OEM), Aftermarket), and Region 2024-2032", offers a comprehensive analysis of the industry, which comprises insights on the global motorcycle infotainment system market share. The global market size reached US$ 308.1 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 736.5 Million by 2032, exhibiting a growth rate (CAGR) of 9.86% during 2024-2032.

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/motorcycle-infotainment-system-market/requestsample

Factors Affecting the Growth of the Motorcycle Infotainment System Industry:

  • Rising Demand for Connected Features:

The increasing demand for motorcycle infotainment systems with connected features is bolstering the market growth. These systems provide global positioning system (GPS) navigation, music streaming, Bluetooth connectivity, and smartphone integration, thereby enhancing the riding experience. In addition, riders are seeking systems that can display notifications, messages, and alerts from their smartphones directly on the display of motorcycles, allowing them to stay connected without compromising safety. Apart from this, key manufacturers are focusing on developing advanced infotainment solutions to meet the evolving needs of riders seeking a connected journey.

  • Technological Advancements:

Innovations, such as touchscreens, voice recognition, and gesture controls, are transforming infotainment systems into intuitive and user-friendly interfaces. Manufacturers are leveraging these advancements to offer features that enhance convenience and safety while riding. Moreover, advanced motorcycle infotainment systems provide features, such as route planning with motorcycle-specific points of interest, real time traffic updates, weather forecasts, and dynamic rerouting based on road conditions. Advanced navigation capabilities improve ride planning and enhance safety by providing riders with relevant information during their journey.   

  • Safety and Convenience:

Infotainment systems play a crucial role in enhancing rider safety and convenience on the road. These systems minimize distractions and allow riders to stay focused on the ride due to features like hands-free calling, voice commands, and integration with helmet communication systems. Voice commands enhance safety by allowing riders to keep their focus on the road while accessing infotainment features. Furthermore, helmet communication systems enable riders to receive audio notifications, navigation prompts, and incoming calls directly through their helmet speakers. In addition, the growing demand for infotainment systems that prioritize rider well-being is offering a positive market outlook.   

Leading Companies Operating in the Global Motorcycle Infotainment System Industry:

  • BMW AG
  • Garmin Ltd.
  • Harley-Davidson Inc.
  • Honda Motor Co. Ltd.
  • Polaris Inc.
  • Robert Bosch GmbH (Robert Bosch Stiftung GmbH)
  • Sena Technologies,Inc. (Kakao Games Corp.)
  • TomTom International BV

Motorcycle Infotainment System Market Report Segmentation:

By Type:

  • Intercom
  • GPS
  • Map and Navigation
  • Vehicle Data
  • Others
     

On the basis of the type, the market has been divided into intercom, GPS, map and navigation, vehicle data, and others.  

By Application:

  • Two-Wheeler Motorcycles
  • Trikes

Two-wheeler motorcycles hold the biggest market share due to their affordability as compared to other types of motorcycles.

By Sales Channel:

  • Original Equipment Manufacturer (OEM)
  • Aftermarket
     

Original equipment manufacturer (OEM) accounts for the largest market share, driven by its extensive distribution and sales networks.   

Regional Insights:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa

North America enjoys a leading position in the motorcycle infotainment system market on account of stringent regulations about rider safety.     

Global Motorcycle Infotainment System Market Trends:

The increasing desire for personalized infotainment solutions tailored specifically for long-distance riders is fueling a positive impact on the market. These advanced systems not only offer essential navigation aids, real-time weather updates, and interesting landmarks along the journey but also elevate the overall touring experience. Furthermore, the escalating emphasis on meeting the distinctive needs of motorcycle touring aficionados is a key driver behind the market's expansion.

Moreover, motorcycle enthusiasts are actively pursuing opportunities to customize their bikes to mirror their unique tastes and individuality. Infotainment systems play a pivotal role in enabling riders to personalize their on-road adventures by facilitating the customization of screen layouts, themes, and widgets to align with their preferences.

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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