The global smart sports equipment market (スマートスポーツ用品市場) is set to enjoy a valuation of US$ 1,261.7 Million in 2022 and further expand at a CAGR of 2.8% to reach US$ 1,655.1 Million by the end of 2032.

The indispensable integration of digital technology and innovation is driving the evolution of the sports industry. The rapidly changing lifestyle of the population which is powered by technology is helping to uplift the overall sale of smart sports equipment. Reformation in the utilization of smart sports equipment in physical education programs at schools and universities is imminent owing to the declining physical health of students year by year.

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Key Takeaways from Market Study

• The global smart sports equipment market is projected to expand at an impressive CAGR of 2.8% and be valued at US$ 1,655.1 million by 2032.
• The market witnessed 2.7% CAGR for the period of 2017-2021.
• Under product type, smart baseball bat dominates the market and are valued at US$ 226.3 million in 2022.
• Europe dominated the market with 29.5% market share in 2021.
• Based on region, demand for smart sports equipment is expected to increase at CAGRs of 3.4% and 2.1%, respectively, in Latin America and Europe.

“Government Support to Promote Physical Fitness is Expected to Reflect Attractive Near-term Opportunities for Market Players,” says a Fact.MR analyst.

Competitive landscape:

Prominent market players manufacturing smart sports equipment are Callaway Golf Company, Mizuno Corporation, Babolat, Adidas, Wilson Sporting Goods and InfoMotion Sports Technologies.

Key players focus on improving their offering by integrating added features like motion sensors, accelerometers, Bluetooth connectivity, etc. that have minimal impact on its usability. In addition, the adoption of various marketing strategies like collaboration and expansion of distribution channels will meet the scope of competition in the sports equipment industry.

• In Jul 2022, Adidas announced that official match ball of FIFA World Cup 2022 would feature their new connected ball technology.

Fact.MR has provided detailed information about the price points of key manufacturers of smart sports equipment positioned across regions, sales growth, production capacity, and speculative technological expansion, in the recently published report.

Market Development:

Rising awareness of health and fitness among the population has opened significant opportunities for manufacturers to launch new smart sports equipment in the market.

Incorporating digital technologies in their product line has unlocked unprecedented opportunities for market players to grow in the sports sector. Exorbitant investments by key players to manufacture high-tech sports gears that revolutionize sports training will help to increase their market revenue. Consumers changing preference for smart sporting goods have motivated manufacturers to offer cutting-edge features in their existing product portfolio thereby gaining a competitive edge in the market.

Segmentation of Smart sports equipment Industry Research:

·         By Product Type :

• Baseball Bat
• Golf Stick
• Tennis Racket
• Hockey Stick
• Baseball
• Soccer Ball
• Rope

·         By Connectivity Features :

• Smartphone Synchronization
• Wireless Synching
• Real Time Data Syncing

·         By Price-based :

• Mid
• Premium
• Super-premium

·         By Region :

• North America
• Latin America
• Europe
• East Asia
• South Asia & Oceania
• MEA

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Questionnaire answered in the Market outlook Report of Smart Sports Equipment include:

• What is the key strategy deployed by large players to maximize Smart Sports Equipment Market growth?
• What are the main challenges faced by players in the Smart Sports Equipment market Demand?
• With the advent of technological advancement, how will the Smart Sports Equipment market landscape change over the forecast period?
• What does player bring to the table which is unique as a strategy, and is easy to emulate for new investors in the Smart Sports Equipment market size?

More Valuable Insights on Offer

Fact.MR, in its new offering, presents an unbiased analysis of the global smart sports equipment market, presenting historical market data (2017-2021) and forecast statistics for the period of 2022-2032.

The study reveals essential insights on the basis of product type (Smart Baseball Bat, Smart Golf Stick, Smart Tennis Racket, Smart Hockey Stick, Smart Baseball, Smart Soccer Ball, Smart Rope), connectivity features (Smartphone Synchronization, Wireless Synching, Real Time Data Syncing), and price-based (Mid, Premium, Super-premium) across major regions of the world (North America, Latin America, Europe, East Asia, South Asia & Oceania, and the Middle East & Africa).

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