According to the latest report by IMARC Group, “Oat Milk Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032“. The global oat milk market size reached US$ 644 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,966 Million by 2032, exhibiting a growth rate (CAGR) of 11.5% during 2024-2032.

Oat milk is a non-dairy milk alternative made from oats and water. It has gained popularity in recent years as a plant-based alternative to traditional cow's milk and other dairy-free options. It is known for its creamy texture, mild flavor, and versatility in various culinary applications. Whole oats or oat groats are soaked in water, blended, and then strained to remove any solids to produce oat milk. The resulting liquid is a smooth, creamy milk-like beverage typically fortified with vitamins and minerals to enhance its nutritional profile. Oats require less water and land than dairy milk production, making oat milk more environmentally friendly. Oat milk offers several nutritional benefits. It is naturally low in fat and cholesterol-free, making it a suitable choice for individuals seeking a heart-healthy alternative to dairy milk. It is also a good source of fiber, providing a satisfying option that can contribute to digestive health. It has a mild, slightly sweet flavor that complements a variety of beverages, cereals, and recipes. It can be used in coffee, tea, smoothies, and baking as a substitute for cow's milk. Its creamy consistency is utilized for frothing and creating foam, making it a favored option for lattes and cappuccinos. Oats are naturally gluten-free, but cross-contamination can occur during processing. As a result, oat milk is gaining immense traction among individuals with gluten sensitivities across the globe. 

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Oat Milk Market Trends:

The global oat milk market is primarily driven by the increasing consumer preference for plant-based milk alternatives. Oat milk, made from oats and water, is popular among individuals seeking dairy-free, lactose-free, and vegan options. Moreover, the growing awareness about the environmental impact of dairy production as it is associated with greenhouse gas emissions, land use, and water consumption has accelerated the oat milk adoption rate. Apart from this, oat milk is perceived as a healthier alternative due to its lower calorie content and potential health benefits. In addition, the heightening health consciousness among people and an increasing number of individuals with lactose intolerance or milk allergies are propelling market growth. Additionally, the introduction of oat milk offerings by food and beverage (F&B) companies and the easy product availability in supermarkets and specialty stores have catalyzed market growth. Besides this, the versatility of oat milk, which can be used in various recipes and as a coffee or tea creamer, has augmented the product demand. Furthermore, the rising adoption of innovative marketing and product positioning strategies by key players and the introduction of flavored and fortified oat milk variants are contributing to the market growth.

Competitive Landscape:

• Califia Farms LLC
• Earth’s Own Food Company Inc
• Elmhurst Milked Direct LLC
• Happy Planet Foods Inc.
• Oatly AB (Cereal Base Ceba AB)
• Pacific Foods of Oregon LLC (Campbell Soup Company)
• Planet Oat Oatmilk (HP Hood LLC.)
• RISE Brewing Co.
• The Hain Celestial Group Inc.
• Thrive Market Inc.

The report has segmented the market on the basis of Product Type, Distribution Channel, Packaging Type and Region.

Breakup by Source:

• Organic
• Conventional

Breakup by Product:

• Plain
• Flavored

Breakup by Packaging Type:

• Cartons
• Bottles
• Others

Breakup by Application:

• Food
• Beverages

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Grocery Stores
• Online Stores
• Others

Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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