eCommerce store has been at the forefront of the digital marketplace these days. Because with the aid of a proper eCommerce store merchants can easily take their business to new heights without any hassles. As an eCommerce store allows merchants to sell their products to their audience without the restriction of visibility, accessibility, and physical location. However, to make the best out of an eCommerce store merchants must learn to choose an efficient eCommerce platform for their online business. But since there are a number of options available in the market making a choice can be an overwhelming task.

However, with proper research and the aid of an efficient eCommerce website developer from India merchants can easily find the right eCommerce platform to set up an online store. And in the process, they can also easily access the features they need for managing and expanding their online business smoothly. However, with only a selected few platforms at the forefront of eCommerce business choosing the right platform can become a very confusing task for merchants. With this article today, we will take a look at some of the lesser-known eCommerce platforms available in the market. But before we dive into that, let us take a look at some of the basic features that merchants must look for.

Must-have features for every eCommerce platform

Although every eCommerce platform provides its users with a number of unique and amazingly easy to use features. Choosing the right one is a must as every platform offers something slightly different from the other one. Below is a list of some of the amazing features of the eCommerce platform that every eCommerce merchant and eCommerce website development company must look for:

1. While choosing an eCommerce platform merchants must make sure that it is easy to use. Because an easy to use eCommerce platform makes store management easier.
2. Also, when a merchant chooses an eCommerce platform they must make sure that it has basic features such as analytics, order, and inventory management in it as well.
3. Further, merchants must also ensure that the eCommerce platform they are choosing has decent community support as well. Because without proper community support discovering solutions to cater to individual business requirements is almost impossible for merchants.

Top lesser-known platforms for setting up an eCommerce store:

Although merchants are usually torn up between choosing Shopify and Magento, there are a number of amazing and unique alternatives that are worth taking a look at. Below is a detailed list of some of the less popular eCommerce platforms that a merchant can adapt to for creating their eCommerce store:

1. Prestashop: Prestashop is an open-source eCommerce platform that enables merchants to set up their online stores by using self-hosting. Its core is built upon Php and MySQL. Its backend is easy to use and is loaded with a number of amazing features.
2. Volusion: Volusion is amongst one of the oldest eCommerce platforms available in the market. It provides its users with advanced features for efficiently running their online business. However, this platform is designed to favor users who are slightly experienced in development.
3. 3D Cart: 3D Cart is a powerful eCommerce platform that has been in the market since 1997. It is loaded with a fair amount of eCommerce features and templates to aid merchants in setting up their online store. However, unlike other platforms, it has a cheaper pricing plan.

To wrap up

Choosing an eCommerce platform is one of the crucial parts of making a successful eCommerce store. If you are also looking for a perfect platform to set up your online store take a look at the list mentioned above for making the right choice.