UrbanClap dominates the on-demand services ecosystem in India, but maintaining the lead will be a task amid competition from LocalOye and Amazon-backed Housejoy

New Delhi: It was 2013. Two college friends, Abhiraj Bhal and Varun Khaitan, decided to quit their jobs at the US office of Boston Consulting Group (BCG) to find a place in the then rising wave of Indian start-ups. The decision took their families by surprise. After all, they were yet to find an answer to the most important question— “What was the start-up idea?"

But though the “what" and “how" were yet to be discovered, Bhal and Khaitan were convinced they were ready to take the plunge. “The idea was to build an enduring business, no matter what it takes," recalls Bhal with a wide smile.

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