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NEW QUESTION 39
A Marketing Cloud admin is using the Import Wizard to import data into a non-sendable data extension, but receives an error indicating the import type being used requires a primary key.
Which import type could the admin use instead?

• A. Add and Update
• B. Update Only
• C. Overwrite
• D. Add Only

Answer: C

NEW QUESTION 40
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers

• A. Marketing Cloud Email Marketing Manager
• B. Marketing Cloud Administrator
• C. Marketing Cloud Regional or Local Administrator
• D. Marketing Cloud Channel Manager

Answer: A,C

NEW QUESTION 41
Northern Trail Outfitters placed an encrypted file on their Marketing Cloud SFTP for import into a data extension. They are using a file transfer Activity to decrypt the file.
What would the decrypted data be after the File Transfer Activity completes?

• A. Selected SFTP folder
• B. Target Data Extension
• C. Safehouse
• D. Original SFTP folder

Answer: A

NEW QUESTION 42
Northern Trail Outfitters has Marketing Cloud users who need data extension View and Update permissions for campaigns related to B3C sales, out not any permissions for campaigns related to B2B sales.
How should they accomplish this?

• A. Update data extension object level permissions
• B. Create a shared data extension
• C. Create separate folders and add permissions
• D. Create a new business unit

Answer: A

NEW QUESTION 43
Northern Trail Outfitters (NTO) has decided to use Journey Builder to launch event-driven lifecycle marketing programs. This includes personalized interactions with customers with the goal of increasing purchase frequency.
Which two pieces of information would help NTO achieve this objective?
Choose 2 answers

• A. Last purchase date
• B. Products purchased from a competitor.
• C. Number of items per order.
• D. Channel preference of customers.

Answer: A,D

NEW QUESTION 44
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