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NEW QUESTION 22
LenoxSoft finds that prospects are unsubscribing from emails, but they wants to make sure the prospects are intending to unsubscribe from all emails and it isn't a mistake.
What should be implemented?

• A. Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.
• B. Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.
• C. Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.
• D. Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.

Answer: C

NEW QUESTION 23
LenoxSoft has two Pardot accounts: Account A and Account B.
Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.
What action should they take to successfully complete the migration?

• A. Manually rebuild any automations built in Account B in Account A.
• B. Include prospect activity history from Account B in their prospect import if they want to retain it.
• C. Get a brand new Pardot org and migrate both Account A and Account B into it.
• D. Export existing custom field mappings to import desired fields into Account A.

Answer: A

Explanation:
https://help.salesforce.com/articleView?id=000318300&type=1&mode=1

NEW QUESTION 24
LenoxSoft would like to send out non-marketing emails to certain prospects who have opted-out. From their previous experience working with Pardot at another company, they know that it is a simple process to 'Enable Operational Email Sending1 for their account. They have a tight deadline, and they need you to grant them access over the phone. Which of the following would be the appropriate course of action to take?

• A. Inform LenoxSoft that you would require written confirmation that they intend to use this feature for non marketing purposes prior to enabling the setting for them.
• B. Notify LenoxSoft that sending non-marketing emails to opted-out prospects is in violation of US CAN-SPAM laws.
• C. After being given their consent, go into their Pardot account settings and enable operational emails sending.
• D. Inform LenoxSoft that they need to contact the Client Advocate Team and to mention in their request to enable operational email sending that it is for non-marketing purposes.

Answer: D

NEW QUESTION 25
LenoxSoft wants to optimize asset usage while discovering new audiences. What tool should they use?

• A. Einstein Lead Score
• B. Einstein Campaign Insights
• C. Pardot Business Units
• D. Einstein Behavior Scoring

Answer: B

Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.pardot_einstein_campaign_insights.htm&type=5

NEW QUESTION 26
LenoxSoft wants to optimize asset usage while discovering new audiences. What tool should they use?

• A. Einstein Lead Score
• B. Einstein Campaign Insights
• C. Pardot Business Units
• D. Einstein Behavior Scoring

Answer: B

Explanation:
https://help.salesforce.com/articleView?id=sf.pardot_einstein_campaign_insights.htm&type=5

NEW QUESTION 27
......

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