With an average monthly user count of 2.63 billion, Facebook marks one of the most used social media platforms. For its versatile options, it is being used by people of different age groups, different interests and hobbies.

Businesses are also utilizing Facebook to boost their income and build their brand representation on social media.

If you are running a business and want to grow your business to its heights, you can also use Facebook. But the question is, HOW?

Well, no need to worry, as in this post, I will be discussing some quick ways with which you can create your business presence on Facebook and boost your income.

1.  Create A Business Page

Facebook provides great opportunities for a business to achieve its goals and boost revenue. The first thing to do on Facebook as a business brand is to create your own Facebook Business Page.

Make sure to go for a business page as it provides you with multiple other options in comparison to a normal page. Fill in all the required information and complete all the 11 steps to make your page ready to fire.

Invite your friends and keep them inviting. Once you are able to get about 500+ likes, you will be able to provide a custom URL to your business page.

2.  Enlist Your Services

The Facebook business page provides you with a chance to showcase your services as you can do on your customized website. You can name different services and put some information about them.

Conduct thorough research before you add prices to your services. Make sure that the prices are market competitive, and if you are a new business, you will need to keep your rates a bit more reasonable as compared to the market. Your services will show up on your page, and when anyone visits your page, they can simply click on the service icon to buy a particular service you are offering.

3.  Run Facebook Ads

Once you have set up your business page, you are ready to boost it. Facebook Ads are a great way to increase your brand awareness, get more likes and enhance your reach.

Before running Facebook Ads, you will need to analyze your main objective. Either you want to increase the number of likes, you want a particular post to boost, or you are willing to increase your sales.

Once you have decided upon your objectives, you are good to go. Select your budget, and you can run your ads. Facebook is a platform where you will find a variety of audiences. Facebook provides you with an opportunity to narrow down your audience by selecting different options. You must be well aware of your potential audience so that your ads can be optimized to their full strength.

4.  Post, Post, Post

The secret to success on Facebook are your posts. How often you can post, and how relevant are your posts to your business niche. Make sure to post regularly. You can share information regarding your business. Post how-tos, blogs and informative articles. Add visuals in the form of images and videos.

It is essential that your visuals are descriptive and they best describe what your post is about. Visuals are more likely to engage a wider audience, and you will have better chances of getting a boost on your page quickly.

5.  Ask Customers For Reviews

Whenever a visitor lands on your page, they look for reviews. About 80 percent of potential customers decide to buy a product or service after checking the reviews from your previous customers.

From the very first satisfied customer, you should ask them to post a review on your Facebook page. Reviews and ratings on your page will build trust among the new visitors. Be polite with your customers while asking them for a review. Remind them of how well you treated them and the kind of services you provided to them.

6.  Keep Sharing Your Posts

You will need to identify the groups and communities on Facebook where you could find your potential audience. For instance, you are selling sports shoes, and you have a similar Facebook page with various shoes enlisted as your products.

Now, you should reach out to pages which may have athletes in them. Share your posts in such groups. There are some public groups that allow external sharing, and from there, you can have many visits to your Facebook page.

According to a survey conducted by Assignment Assistance UK, 30 percent of your Facebook page's visitors reach out to you from your posts in different groups.

7.  Create A Community or Group

You cannot just rely on other groups. You should create your own group and ask your followers and customers to join your group. A group provides your followers with multiple opportunities, which your page doesn't.

For instance, having your followers in a group allows them to interact with each other and share their words about your brand. You can interact with your followers in a much better way as compared to on your page. A group on Facebook is the best way to provide your trusted customer with a channel for word-of-mouth advertisement.

8.  Utilize Facebook Stories

As per the research by Dissertation Assistance, a lot of people love to scroll through Facebook stories. Since its launch in March 2017, Facebook stories have been considered one of the most engaging stories on social media platforms.

Most businesses leverage Facebook stories to share BTS (behind the scenes) videos. You can also share discounted offers and information related to upcoming events through Facebook stories. These are also the best platforms to utilize FOMO posts. For example, you are running a travel agency and having a trip to Dubai. You are left with limited seats. You can share it on your Facebook page stories to create a sense of urgency.

While Summing Up…

Facebook is among the biggest social media platforms active today. Almost all renowned businesses are listed on Facebook as it provides you with some great opportunities to engage your audience and maintain your brand presence.

With the above-mentioned easy tactics, you can boost your Facebook business page and increase your revenue. You can earn an ROI up to 400 to 600 percent with the right strategies. I hope you have enjoyed this post, and it has provided you with some great tips about how you can boost your business via Facebook.

Author Bio

Stella Lincoln is a single mother who is currently working as a Business Manager at Crowd Writer, where students often ask for coursework writing service UK. Stella is a fitness freak, and in her leisure time, she loves to travel and explore nature and different cultures across the globe.