Subscriptions to OTT services are typically affordable, and some are even offered free. Positively, it generates a lot of profit for customers. It is significant that media-consuming such as TV viewership,  social media interactions, & lifestyle-friendly apps have led to its biggest impact. And that’s why, it has heightened platforms, having a great volume of traffic.

1. Video Advertising Networks

Joining a video advertising network is one of the quickest methods to how OTT platforms cash it all from your OTT (VAN). VANs help you to connect with advertisers who are looking for an ad space to earn a shelling leveraging your streaming domain

2. Direct Advertising

You can control the types of ads that appear on your OTT platform with a direct advertising model. To accomplish this, you’ll need to create a custom ad server to control the ads that appear on your platform. This way, you can have complete control over price negotiations & set your rates. 

3. Various Monetization Models

However, when you tend to research how OTT platforms earn & produce a major revenue in the same manner; there are many numerous ways.

SVOD 
AVOD
TVOD

Explore More: how ott platforms earn money