E-commerce has drastically increased in popularity amongst shoppers in the last decade. The convenience of browsing through items from the comfort of your home is extremely inviting. Further, with significant improvements made in the return and replacement process, online shopping is seen as the preferred, hassle-free method for shoppers around the world. However, regardless of the increase in popularity due to its convenience, not all types of merchandise fare well when sold online. Consumers still prefer to shop at traditional brick-and-mortar stores for certain items. Sometimes shoppers like to go to the store and physically try out options and gauge the quality for themselves before parting with their hard-earned money. 

There are benefits to both online and offline shopping. Through this article, we will discuss the nuances of shopping for activewear apparel online vs offline. Shopping is different for every consumer. Especially when it comes to buying gym wear and fashion accessories. Getting the right fit, materials and style are all extremely important. Despite better user interfaces and improved skew selections in online marketplaces, many shoppers have poor experiences when ordering sportswear online. In most cases, it has to do with the fit and finish of the product. This is where going to a physical store has an advantage. Conversely, online fashion and athletic wear stores have a wealth of options you can choose from at the click of a button which sometimes is not the case at a retail store. Let us explore the pros and cons of each shopping method below and see if we can better understand the issues of each method. 

Online Shopping 

Pros 

• Grants access to a wide range and selection of activewear products and styles.
• Product comparison is easy and hassle-free enabling you to compare different styles and features at the click of a button. Customer reviews also help make tough decisions.
• You have several payment options available, some of which give exciting discounts and cashback options. 
• You can shop at your convenience. E-commerce is 24/7 and offers the flexibility of keeping items in the cart so you have time to make your decision. 
• Items are delivered right to your doorstep. 

Cons 

• Because you cannot physically try the products, fit and finish can be an issue. 
• Although return and replacement facilities are in place, the process can be inconvenient and can involve multiple steps to successfully execute. 
• Since you can only rely on the information available, the material and fabrics could be of poor quality or may not be what you hoped for. 
• The delivery process can take time so you will have to wait until the items reach you. 

Offline Shopping 

Pros 

• You can physically try the gym wear you are looking to buy and can check the quality of the fabric, fit and finish. 
• If you’re not satisfied, returns can be made immediately and there is no step-by-step process like in online shopping. 
• There are store clerks who can answer your questions about the product and you can make informed decisions immediately. 
• There is no delivery time so if you need to buy something immediately, offline is the way to go. 

Cons

• Shopping at physical stores requires time and effort. You will need to visit one or multiple stores and spend time looking for the product you need. 
• Sometimes the options are limited and depend on the stock situation at the retail outlet at that particular time. 
• Discounts are seasonal and there aren’t deals on offer throughout the year like in the online marketplace. 
• You might have to deal with a crowd and wait for others to finish shopping before you. 

Each method has its pros and cons. Choosing online vs offline depends on your needs at the time. At Chkokko, we offer a seamless online shopping experience for customers who need convenient activewear and sportswear solutions. We offer free and fast shipping, several payment options including cash on delivery and a hassle-free 14-day exchange or return policy. Our quality and attention to detail enable us to provide premium activewear options and an enjoyable customer experience. Get the right type of fabrics and your desired fit and finish when you order our athletic wear online.