In terms of revenue, the global direct mail automation software market was estimated to be US$ 1,419.64 Mn in 2018 and is expected to reach US$ 3,021.48 Mn by 2027 growing at a CAGR of 8.82 % over the forecast period. Some of the key market participants in the direct mail automation software market are Postalytics, Inc, Postie, Inc., PebblePost, Inc, Alyce, Inc., Direct Mail Manager, Grow Mail, LOB.COM, INC., Melissa Inc., Optilyz GmbH, and Mailjoy. Major market players are majorly targeting retailers, financial services, and higher education along with strengthening their portfolio and forming strategic alliances.

 Direct mail automation software automates the process of sending letters, postcards, and any form of physical mail that can acquire, engage and connect with online customers in the offline world. The software assists in synchronizing offline marketing with online marketing. Integration of digital marketing techniques with direct mail is essential for a highly successful marketing campaign. The direct mail automation software enables businesses to automatically send postcards, letters and more with a personalized touch, by making direct mail campaigns more connected to the overall marketing efforts. In addition, automated direct mail bypasses the time, cost, and any back and forth of the traditional pre-press process, which in turn is allowing for a smoother process of mailing to a large group of people.

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Direct Mail Automation Software Market research added by Absolute Markets Insights, offers a comprehensive analysis of the growth trends prevailing in the global business arena. This report also provides definitive data regarding the market, size, marketing aspects, and revenue forecast of the industry. In addition, the study explicitly highlights the competitive status of major players in the projection schedule while focusing on their portfolio and regional expansion efforts.

 Direct Mail Automation Software Market, By Deployment Model (On-Premises, Cloud Based); By Technologies (Near Field Communication (NFC), QR Codes, Video-Enhanced Print (VEP), Augmented Reality, Variable Data Printing (VDP), Others); By Organization Size (Small And Medium-Sized Enterprises (SMEs), Large Enterprises); By Vertical (Retail, Higher Education, Financial Services, Healthcare, Others); By Region (U.S., Canada, Mexico, Rest Of North America, France, UK, Germany, Spain, Italy, Nordic Countries, Benelux Union, Rest Of Europe, China, Japan, India, New Zealand, Australia, South Korea, Southeast Asia, Rest Of Asia Pacific, Saudi Arabia, UAE, Egypt, Kuwait, South Africa, Rest Of MEA, Brazil, Argentina, Rest Of Latin America) — Global Insights, Growth, Size, Comparative Analysis, Trends And Forecast, 2019–2027


The Global Direct Mail Automation Software Market Analysis to 2030 is a specialized and in-depth study of the Technology, Media, and Telecommunications industry, with an emphasis especially on the analysis of global market trends. The report aims to provide an overview of the enterprise content delivery networks and enterprise streaming software market with detailed market segmentation by component, type of deployment, industry vertical, and geography. The global market for enterprise content delivery networks and enterprise streaming software is expected to witness high growth during the forecast period.

Financial performance:
The overall turnover of the companies / segments for the years 2021, 2020 and 2019 is provided in the sub-heading “Financial performance” (listed companies) with the analysis and explanation of the increase or decrease. decrease in these due to factors such as mergers and acquisitions, profit or loss of any strategic business unit (SBU) and others.

Strategic initiatives:
Information relating to new product launches, strategic collaboration, mergers and acquisitions, regulatory approval and other company developments in the market is covered in the strategic initiatives section.

Direct Mail Automation Software Market: Regional analysis includes:
- Asia-Pacific (Vietnam, China, Malaysia, Japan, Philippines, Korea, Thailand, India, Indonesia and Australia)
- Europe (Turkey, Germany, Russia UK, Italy, France, etc.)
- North America (United States, Mexico and Canada.)
- South America (Brazil etc.)
- The Middle East and Africa (GCC countries and Egypt.)

This research provides detailed information on the major factors influencing the Direct Mail Automation Software market growth on a global and regional level (drivers, restraints, opportunities and challenges), forecast of market size, in terms of value, market share by region and segment; regional market positions; growth opportunities by segment and by country, strengths and weaknesses, brand portfolio; Marketing and distribution strategies; challenges and threats of current competition and prospects; Key Company Profiles, SWOTs and Growth Strategies.

The Direct Mail Automation Software market research covers a comprehensive analysis of the following data:
• Historical and future growth of the Global Direct Mail Automation Software market.
• Segmentation of enterprise content delivery network and enterprise streaming software market to highlight the growth prospects and trends impacting these segments.
• Change the consumption behavior of customers in different regions.
• Regional analysis on the basis of market share, growth prospects and key countries.
• Agreements, product launches, acquisitions and R&D projects of various players in the enterprise content delivery networks and enterprise streaming software market.

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